Booze Belt Radio

Radio
Traveling Party Host

SFX: Disruptive jubilant chatter in the back round (Nicole walks up)with a sound of heels clanking 

Nicole: Hey Bob, Does Trish need help with drinks?

Bob: Ummmer (stand offish and confused)

SFX: Disruptive jubilant chatter in the back round followed by a satisfying crisp crack of a seal braking from a bottle of liquor. The room goes silent!   

Trish: (Loud and chipper)Who's ready for a drinking?

Bob: Count me in!

Nicole: (in disbelief ) Is that drink belt?

SFX: The sound of a shot being poured 

Trish: Oh yeah!, it's amazing! Iv'e got acces to shot glasses and whole bottles at my finger tips so I dont need to worry about walking back and forth to the kitchen.

MVO: You too can be an amazing host this holiday season with the BoozeBelt from at a Target    near you. 

Interruptive Ads

Interruptive commercials come in all shapes and sizes, however, there seems to be an overflow of interruptive beer and car commercials. 

This passat video had questioning what was coming next. The black and white setting established the mood as bold, defined advertisement with an apparent back bone. The babbling transite man had me worried for the little girls safety and further more her future. Sure enough before I could predict the next scene her mother pulls up in a reliable (well...) VW. Taking all my worries and fears for the little girl's future away. 

This video gets me every time, it's a real knee slapper/shocker. It's entertaining but the over all idea doesn't seem to work. Two out of shape women in a bathroom one with the power to spin straw into gold. The confusing part is at the end, my thoughts begin to wonder. Is there tones of extra fat in this drink? Just because it looks good doesn't mean it is good for you.  

This one is the typical beer commercial, Lovely blonds and peaceful animals frolicking around to represent  the smooth lovely taste of their blond beer. However, the typical sweaty truck driver leave me questioning the purity...

This commercial is horrible, I don't think I even need to elaborate. 

Bring the Typewriter Back!

 In order to recirculate the typewriter to midlife, tech-savvy, affluent, empty-nesters, I purpose that tap into their memories banks by incorporating the steady fluent sound of someone on typing on a typewriter while displaying a glamours women twirling around wearing pearls, drinking champagne, dressed in a sleek black dress The sound of the keys is meshed with the sweet melody of Vivaldi's Four Seasons: Winter. The sound of the typing key comes to a halt as the women reaches down to her sleek, stylist, black, antique looking typewriter, and gracefully pulls her work from the typewriter, glances at the page with admiration, smiles and places her work on her desk. As the ad comes to an end neiman marcus' logo appears in the bottom left hand corner. Having the final closer be an Englishmen's voice saying "incorporate the classy, simplistic addition of the typewriter to your home this fall."
In addition this ad could be displayed thru type mainly on billboards in large cities where neiman marcus is located and finally thru social media ideally as a active header ad.